Within 4 years, it is predicted that over 50% of offline purchases will be influenced by a company’s web presence! In other words, having an effective and responsive website is crucial to your business because even offline purchases are influenced by how web savvy your business portrays itself. Polzin, Janna. “Custom Website Design and Development.” Creative Flavor Blog RSS. Creative Flavor Incorporated, 16 Feb. 2011. Web. 10 Dec. 2013.Weekly Fun Facts from Bigwig Monster Media. BGWG is a full-service brand experience design agency, specializing in adaptive web design and mobile commerce applications in the greater Los Angeles area.